LiveRead Features
Built for Brands & Agencies
LiveRead streamlines the entire podcast advertising workflow for agencies and brands in one unified platform, eliminating the need for multiple tools and spreadsheets while providing unprecedented transparency and control.
Brand Performance Dashboard
Get comprehensive performance insights across all your podcast campaigns in one centralized view to make data-driven decisions. Monitor key metrics including impressions, conversions, and cost efficiency in real-time with automated reporting. Compare actual results against targets with intuitive visualizations that highlight opportunities for optimization.
Develop Media Plans
Create, manage, and optimize podcast media plans with powerful tools that reduce friction and improve planning accuracy. Build custom media plans with detailed budgets, gross commissions, and tailored terms that align with your campaign objectives. Exclude unwanted categories, search shows across networks, and customize line items to ensure brand safety and campaign relevance.
Generate Insertion Orders
Approve media plans to automatically generate insertion orders for seamless execution across podcast networks. Build comprehensive IOs with all required specifications including ad types, targeting parameters, and pricing structures. Review and approve IOs with digital signatures directly through the platform to eliminate paperwork delays.
Secure Digital Signatures through BoldSign
Finalize deals with integrated e-signature capabilities that eliminate paperwork delays and back-and-forth emails. Approve and sign IOs directly through the BoldSign integration without leaving the LiveRead platform. Convert draft IOs to live status immediately upon signature, activating your workflow instantly.
Create & Send Ad Copy
Create, organize, and distribute brand messaging to podcast partners, ensuring consistent communication across all placements. Draft customizable documents with designated macro sections that allow hosts to personalize messaging while maintaining core brand requirements. Track version history and approval status to maintain control over brand messaging throughout the campaign lifecycle.
Ad Creative Pre-Approvals
Request and review ad read content directly from networks through a streamlined approval process. Manage review recipients and notification settings to keep all stakeholders informed of ad read status changes. Provide feedback and request revisions with detailed notes that help perfect brand messaging and delivery.
Monitor Flight Performance
Track impression delivery for dynamic ad placements with detailed performance graphs and real-time metrics across multiple shows. Monitor progress toward campaign goals with visual indicators that make it easy to identify performance trends at a glance. Compare show-by-show impression data to optimize delivery and ensure maximum campaign effectiveness.
Ad Grading & Automatic Airchecks
Automatically scan episode audio to identify and extract ad reads without manual timestamp entry or editing. Generate transcripts of ad reads for compliance verification and create a searchable archive of all advertiser content. Receive and respond to ad performance grades from networks, while maintaining an auditable record of campaign execution.
Pre-Reconciliation Reports
Efficiently manage your billing process from invoicing to payment tracking with automated reconciliation tools. Review pre-reconciliation reports sorted by advertiser and date with complete visibility into placement counts and costs. Generate pre-invoices with custom terms and track payment status with real-time updates
